We created Jump Payments in 2019 because we experienced first hand just how broken the car financing experience was. The lack of transparency around the true cost of taking out a specific loan, the misleading sales tactics by some in the industry and just how difficult it is for each customer to find their best loan option, inspired us to take the plunge.
However, the more we grew, the more customers we served, and the more deeply we understood that the car-buying experience as a whole was where Australians were facing the most frustrations and challenges.
Our first 100+ customers confirmed what we felt we already knew, buying a car is a long and painful process. While car finance is just one piece of this process, it is more often than not the biggest challenge for customers and can make or break the car buying experience. We realised it deserved our undivided attention.
With lenders changing their pricing and policies constantly, it’s not enough to be talking to lenders all day everyday. You have to be talking to lenders about car finance all day everyday. It’s a full time job to keep the platform up to date, but this focus is essential to ensure it can enable our customers to make the most informed (and pain-free!) decisions when choosing a lender.
We’ve already created a customer experience that we’re incredibly proud of. But we also learned that car finance is just one small piece of the incredibly fragmented car-buying puzzle.
And none of this is easy, particularly if you’re subject to the tactics that one of our customers was just last month (we want to protect her real name, but we’ll call her Amy for this post):
…Yesterday was a horrible day I've never experienced anything like this before purely because I chose a different finance company. I'm not usually one for conflict either so I'm really not used to this. I really just need time to not think about it or even talk about it… The panic attack yesterday was bad and I figured I just need to look after my health... Basically they threatened to sue me if I didn't sign the new contract and that pushed me over the edge…
What we learned from customers like Amy is that even if we can make the car financing journey completely pain-free, a predatory car salesman or pushy insurance broker can quickly ruin the entire experience.
That’s why along with a re-brand, we’re now also helping customers navigate the hunt for the perfect new car or comprehensive insurance policy (You can check out Driva’s full product offering here). While these complimentary services are just in their infancy, we’ve got a bunch of exciting new products in the works that we can’t wait to share with you.
Our aim is as simple as the name - to make the car buying process fast, simple and transparent to every Australian. We give you the options, so you can make the choice - putting you back in the driver’s seat.
We’re shining a light on the car finance industry, bringing transparency to each individual customer’s best lending option, rates and repayments with nothing hidden. You’ll notice our logo captures the headlight symbol you’d normally see on your car dashboard, to capture this sentiment. Like our process, it is a simple and clear logo.
Our colour palette is equally as simple as our logo. Our palette is intentionally different to almost any other lender, dealer or broker you’ll see in the car industry. Driva approaches the car buying experience differently, because that’s what our customers asked for - and our palette reflects this.
We remain 100% committed to providing the most responsive and empowering financing experience in the Australian market. But you should also expect a bunch of releases that allow for a more seamless car-buying experience end-to-end along the way.
You can find us at firstname.lastname@example.org or 1300 755 494.